An Online Portfolio of A.D.Itschner | resume | contact
Alchemy of Design

preview (select works)

HTML email design for The Good Cook

for: email postcard targeted for the former members of The Good Cook® role: concept, graphic design

HTML email design for The Good Cook

for: email postcard targeted for the former members of The Good Cook® role: concept, graphic design

HTML email design for Mystery Guild

for: email postcard targeted for the former members of The Mystery Guild® role: concept, graphic design

preview different sizes of The Mystery Guild® “Uncover a stash of hot new thrillers” banners 760x225px 728x90px 580x220px 468x90px 468x60px 336X280px 300X100px 200x200px 175x230px 160x600px 125x125px 120x60px

HTML email design for Rhapsody Book Club

for: Rhapsody Book Club® (Direct Brands) role: concept, graphic design

preview the full size email offer

HTML email design and banners for Quality Papeback Books

for: Quality Paperback Books® (Direct Brands) role: concept, layout, graphic design, synopsis: Once I found the right illustration for the QPB® email offer, I had to simplify it and adjust to fit into the layout that I prepared. Based on the design for the email I then developed several banners.

preview different sizes of QPB Halloween banners 728x90 468x60 234x60 125x125 120x60

HTML email design for Columbia House DVD club

for: Columbia House (Direct Brands) role: graphic design

HTML email design for Black Expressions book club and Mystery Guild

for: Black Expressions® and Mystery Guild® (Direct Brands) role: concept and design

web site design for Sun Neptun

for: SUN NEPTUN (Slovakian Beagles Kennel) role: web and logo design, development (XHTML, CSS, PHP, JavaScript), maintenance synopsis: The beagle kennel, Sun Neptun, is a home to pure-bread beagles. Throughout the years many families and breeders across Europe and oversees have become happy owners of beagles from Sun Neptun kennel station. The web site was needed to inform the existing and the new customers about the new puppies, the pedigree history of their parents or simply to pamper the eyes with the sweet pictures of the puppies which we have provided in plenitude.

Flour Power labels

for: FLOUR POWER role: label design synopsis: Flour Power creates baked goods that are not only the feast for our taste buds, but also for our eyes. Both the cookies and the packaging can be customized to match the occasion. The customizable labels that I created are a small touch topping the packaging; yet it is the small touches that give this company the personal touch.

vector illustration

for: personal use role: vector drawing title: The Guardians synopsis: This vector based design came to life during brainstorming for the adizain logo.

Preview the full-size image 1

Flour Power web site

for: FLOUR POWER role: design, development (XHTML, CSS, PHP), maintenance purpose: After embracing and binding the bucolic spirit of this freshly started culinary business, I have used the Flour Power's unique branding features as building blocks and a guide to create its on line presence.

black and white ad for Arenson

for: ARENSON (office furnishings) role: black & white ad design synopsis: Arenson is one of the largest Knoll dealerships in the United States. Keeping this in mind, I have created an ad that reflects the modern yet playful design aspect that Knoll's furniture is known for.

Preview a 4-color version of another ad 1

digital manipulation

for: personal use role: photo-manipulation, abstract landscape title: They are coming synopsis: abstract landscape

Compromisslose Meninger logo

for: ADIZAIN (personal) role: logo design purpose: Why the odd spelling? This compound evolved from my initials "A D" (incidentally they are also the initials of my tag line), and the word Design (yes, another "D"). In the end I changed the spelling to dizain to emulate the spelling of the word design in my native tong and bring in the Latin spelling of the Hebrew word for 7, zain. You may learn more about the whereabouts of 7 and delve deeper into the etymological game behind aDizain here (once I finish my writing :). You will also discover why the RGB snakes (the sulfur, mercury and salt of graphic design) nibble on each others tales and what possessed me to use the RGB colors in the first place. Lastly why this happens in a vessel, needs no explanation - you can see the color results on your screen.

for: COMPROMISSLOSE MENINGER role: logo design synopsis: The logo for Compromisslose Meninger blog is based on the crest of Losna family. I was asked to modernize the 17th century dragons and incorporate the diamond pattern into the blog.

« top»